Senior Product Designer @ Skyrocket Digital
My Experience
Senior Product Designer
Skyrocket Digital
Vancouver, Canada
|
2023 - Present
At Skyrocket Digital, I led user research, discovery workshops, and product feature prioritization, improving alignment with user needs by 30%. Designed and iterated wireframes and prototypes based on feedback, boosting usability scores by 25%. Developed scalable design systems, reducing design time for new features by 40%.
Senior Product Designer
Skyrocket Digital
Vancouver, Canada
|
2023 - Present
At Skyrocket Digital, I led user research, discovery workshops, and product feature prioritization, improving alignment with user needs by 30%. Designed and iterated wireframes and prototypes based on feedback, boosting usability scores by 25%. Developed scalable design systems, reducing design time for new features by 40%.
Senior Product Designer
Blockchain Foundry
Toronto, Canada
|
2021-2023
At Blockchain Foundry, I designed UX systems that drove +900% user growth in three months and improved activation rates for Marketplace products through user research. I also collaborated with teams to create prototypes, cutting feature timelines by 25% for web apps.
Senior Product Designer
Blockchain Foundry
Toronto, Canada
|
2021-2023
At Blockchain Foundry, I designed UX systems that drove +900% user growth in three months and improved activation rates for Marketplace products through user research. I also collaborated with teams to create prototypes, cutting feature timelines by 25% for web apps.
Product Designer, Solopreneur
fredjames.me
Vancouver, Canada
|
2018 - Present
As a solopreneur, I delivered projects on time and budget, improved user retention with A/B testing, and reduced bounce rates by 10-15%. I also helped clients enhance sales, operations, and branding, increasing user satisfaction by 25-50%.
Product Designer, Solopreneur
fredjames.me
Vancouver, Canada
|
2018 - Present
As a solopreneur, I delivered projects on time and budget, improved user retention with A/B testing, and reduced bounce rates by 10-15%. I also helped clients enhance sales, operations, and branding, increasing user satisfaction by 25-50%.
Adapt. Excel. Repeat.
These values guide my work, ensuring impactful decisions and excellence. By prioritizing, collaborating, and adapting, I strive to deliver meaningful results.
Control the controllable
Focus on what you can influence. I tackle challenges proactively, ensuring steady progress regardless of external factors.
Control the controllable
Focus on what you can influence. I tackle challenges proactively, ensuring steady progress regardless of external factors.
Results over rituals
Effort matters, but results matter more. I prioritize meaningful impact over tasks that don’t drive real value.
Results over rituals
Effort matters, but results matter more. I prioritize meaningful impact over tasks that don’t drive real value.
Results over rituals
Effort matters, but results matter more. I prioritize meaningful impact over tasks that don’t drive real value.
Identify the 20%
Success comes from focusing on the essential. I target the 20% of work that drives 80% of results.
Identify the 20%
Success comes from focusing on the essential. I target the 20% of work that drives 80% of results.
Identify the 20%
Success comes from focusing on the essential. I target the 20% of work that drives 80% of results.
Shift from 'me' to 'we'
Collaboration turns good ideas into great outcomes. Teamwork is the key to achieving shared success.
Shift from 'me' to 'we'
Collaboration turns good ideas into great outcomes. Teamwork is the key to achieving shared success.
Shift from 'me' to 'we'
Collaboration turns good ideas into great outcomes. Teamwork is the key to achieving shared success.
2 ears : 1 mouth
Listening unlocks better understanding and solutions. I listen twice as much as I speak to ensure all voices are heard.
2 ears : 1 mouth
Listening unlocks better understanding and solutions. I listen twice as much as I speak to ensure all voices are heard.
2 ears : 1 mouth
Listening unlocks better understanding and solutions. I listen twice as much as I speak to ensure all voices are heard.
1 + 1 = 3 (or more)
Collaboration amplifies results beyond individual efforts. I aim for partnerships that create exponential value.
1 + 1 = 3 (or more)
Collaboration amplifies results beyond individual efforts. I aim for partnerships that create exponential value.
1 + 1 = 3 (or more)
Collaboration amplifies results beyond individual efforts. I aim for partnerships that create exponential value.
My Education
Product Management
BrainStation
Vancouver, Canada
|
2022
Developed essential product management skills, including customer-centric strategy, Lean methodologies, Agile practices, product refinement, and launch strategy.
Product Management
BrainStation
Vancouver, Canada
|
2022
Developed essential product management skills, including customer-centric strategy, Lean methodologies, Agile practices, product refinement, and launch strategy.
Product Management
BrainStation
Vancouver, Canada
|
2022
Developed essential product management skills, including customer-centric strategy, Lean methodologies, Agile practices, product refinement, and launch strategy.
Human-Computer Interaction
Interaction Design Foundation
Vancouver, Canada
|
2022
Mastered foundational UX research skills, including planning and conducting usability tests, interviews, and contextual inquiries, analyzing qualitative data, and effectively communicating insights to stakeholders.
Human-Computer Interaction
Interaction Design Foundation
Vancouver, Canada
|
2022
Mastered foundational UX research skills, including planning and conducting usability tests, interviews, and contextual inquiries, analyzing qualitative data, and effectively communicating insights to stakeholders.
Human-Computer Interaction
Interaction Design Foundation
Vancouver, Canada
|
2022
Mastered foundational UX research skills, including planning and conducting usability tests, interviews, and contextual inquiries, analyzing qualitative data, and effectively communicating insights to stakeholders.
User Experience & Interface Design
BrainStation
Vancouver, Canada
|
2018
Gained hands-on experience in UX design fundamentals, including research, strategy, interface, and responsive design, complemented by theory-based learning in typography, visual design, workflows, interaction design, and prototyping.
User Experience & Interface Design
BrainStation
Vancouver, Canada
|
2018
Gained hands-on experience in UX design fundamentals, including research, strategy, interface, and responsive design, complemented by theory-based learning in typography, visual design, workflows, interaction design, and prototyping.
User Experience & Interface Design
BrainStation
Vancouver, Canada
|
2018
Gained hands-on experience in UX design fundamentals, including research, strategy, interface, and responsive design, complemented by theory-based learning in typography, visual design, workflows, interaction design, and prototyping.
Let’s Work Together
Ready to launch, refine, or explore? I’m here to help bring your next project to life.